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If your Instagram feed looks different every week, your Facebook cover is still the one from 2022, and your LinkedIn posts don't look like they belong to the same company, that's not a content problem. That's a design problem. Social media design services fix exactly this: they give your brand a consistent, professional look across every platform, without you having to open Canva at 11 PM before a launch.
At Hyper Software, we build custom social media designs for businesses in Jaipur and around the world — posts, stories, carousels, covers, and ad creatives that actually look like they were made for your brand, not pulled from a template pack.
Social media design is the process of creating branded visual content for platforms like Instagram, Facebook, LinkedIn, X, and Pinterest. That includes feed posts, Stories, Reels covers, carousels, profile and cover images, and paid ad creatives.
Here's the part most people miss: design isn't decoration. It's the thing that decides whether someone scrolls past your post in half a second or actually stops to read it. A brand's logo showing up in the first two seconds of a video ad has been linked to a much stronger return on ad spend on Facebook. That's not a coincidence. Recognition happens fast, or it doesn't happen at all.
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Social media design is the creation of branded visual content — posts, stories, covers, carousels, and ad creatives — for platforms like Instagram, Facebook, and LinkedIn. In India, professional social media design services typically cost ₹150 to ₹15,000 per design, or ₹5,000 to ₹50,000+ per month for ongoing packages.
A proper social media design service usually covers:
Some agencies stop at static posts. We'd rather set up a brand kit first, because that's the difference between "we made you some pretty posts" and "your brand actually looks like one brand everywhere."
Static posts — single-image posts for announcements, quotes, offers, or product shots. The cheapest and fastest to produce.
Carousel posts — multi-slide posts (2 to 10 slides) built for tips, before/afters, or product catalogs. These tend to hold attention longer and get saved more often.
Story and Reels covers — vertical templates that keep your Stories and Reels tab looking organized instead of a random mix of screenshots.
Ad creatives — designs built specifically for paid campaigns, following each platform's ad specs so your budget doesn't get wasted on a creative that gets rejected or cropped badly.
Cover and profile graphics — the first thing a new visitor sees. Worth getting right once instead of redoing it every few months.
Infographics — data-heavy visuals that explain a process, comparison, or statistic in one scrollable image.
Exact pixel dimensions change from time to time, so always confirm against the platform's own help center before a big campaign. As a general guide:
| PlatformFormatTypical Size | ||
| Feed post (square) | 1080 x 1080 px | |
| Story / Reel | 1080 x 1920 px | |
| Feed post | 1200 x 630 px | |
| Cover photo | 820 x 312 px | |
| Feed post | 1200 x 1200 px | |
| Cover banner | 1584 x 396 px | |
| X (Twitter) | Feed post | 1200 x 675 px |
| Pin | 1000 x 1500 px |
We always check current specs against the platform's own guidelines (linked below) before final delivery, since platforms do change these from time to time.
This is the question everyone asks and almost nobody answers clearly. Here's what the Indian market actually looks like right now:
| Design TypeTypical Price (India) | |
| Basic single post (stock imagery + text) | ₹150 – ₹500 |
| Custom-branded single post | ₹500 – ₹1,500 |
| Premium / campaign-level post | ₹600 – ₹8,000+ |
| Carousel post (per set) | ₹1,000 – ₹5,000 |
| Reel cover / motion graphic | ₹1,000 – ₹5,000 |
| Monthly package (10 posts) | ₹3,000 – ₹15,000 |
| Full monthly design + strategy retainer | ₹15,000 – ₹50,000+ |
A few honest notes on pricing:
When DIY makes sense: You're a solo founder or very early-stage brand, posting once or twice a week, and you're comfortable spending an hour or two per post in Canva. Tools like Canva and Adobe Express have made basic design accessible, and for a brand-new Instagram page, that's often enough to get started.
Where DIY breaks down: Once you're posting daily, running ads, or managing more than one platform, the cracks show up fast — inconsistent colors, mismatched fonts between platforms, and hours lost every week to design instead of running the business. Most founders don't notice the drift until a customer points out that their Instagram and website don't look related.
When to hire an agency or designer: You need more than 8–10 posts a month, you're running paid ads (where a bad creative literally burns your budget), or you simply want your time back. A dedicated designer or agency also brings a saved brand kit, faster turnaround, and someone to catch mistakes before they go live.
What can go wrong doing it alone: Off-brand colors creeping in over time, ad creatives that get rejected for wrong dimensions, spending founder time on design instead of sales, and a feed that looks like five different people designed it — because, often, it was.
A home décor brand came to us with an Instagram page that had grown to a decent follower count, but engagement had flatlined. Every post was a different template, different font, different tone. We started with a brand audit, picked one consistent color palette and two fonts from their existing logo, and rebuilt their Story highlight covers and post templates around that system. Within the first month of using the new templates, their save rate and comment rate both improved, and — just as important — new followers started recognizing their posts in the feed before even reading the caption. The visuals were finally doing the work that captions had been doing alone.
Social media design is the creation of branded visual content — posts, stories, covers, and ad creatives — for platforms like Instagram, Facebook, and LinkedIn. It's built to keep a brand looking consistent everywhere it posts.
Prices range from about ₹150 for a basic post to ₹15,000+ for premium or campaign-level design work. Monthly packages (10+ posts) typically run ₹3,000 to ₹50,000, depending on volume and whether strategy is included.
Design is the visual creation part — the actual graphics. Marketing includes design plus strategy, scheduling, community management, and ad management. Design is one piece of the marketing puzzle.
Yes. Many providers, including Hyper Software, offer one-off project pricing alongside monthly packages, so you can test the work before committing long-term.
This varies by provider. Ask upfront and get it in writing — unlimited revisions sound appealing but often come with slower turnaround as a trade-off.
Yes, ideally. Each platform has different image dimensions and audience behavior. A design resized without adjustment often gets cropped awkwardly.
Typically, final export files (JPG/PNG) sized for each platform. Some services also include the editable source files — confirm this before starting.
Most single-batch orders are completed in 3–7 working days after the brief is finalized, though rush timelines can sometimes be arranged.
Yes, Reels covers and simple motion graphics are typically available as an add-on to static design packages, usually at a higher price point than static posts.
A brand kit is a saved set of your brand colors, fonts, and layout rules. It's what keeps every future post consistent, even across different designers or months apart.
Hyper Software has been building digital solutions for businesses since 2020, from websites and mobile apps to complete brand design systems. Our design team works alongside our web and marketing teams, which means your social media visuals, your website, and your ad creatives all come from people who already understand your brand — not three separate vendors guessing independently.
We keep pricing transparent, turnaround times realistic, and revisions based on your actual feedback rather than a fixed one-size-fits-all package.
Social media design services typically include custom post design, story and Reels covers, carousel design, profile and cover graphics, ad creatives, and a reusable brand kit.
In India, per-post pricing generally ranges from ₹150 for basic template-based posts to ₹8,000 or more for fully custom, premium designs, depending on complexity.
Canva works well for very early-stage brands posting a few times a week. Once posting volume or ad spend increases, inconsistent branding usually becomes a real problem.
A single batch of designs is typically delivered in 3–7 working days. Ongoing monthly packages run on a set schedule agreed with the client.
Reputable design services hand over full ownership of final files. Always confirm file ownership and format (editable vs final export) before starting.
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