What a Project Website Must Include
- Project highlights in the first screen: location, configurations, price from
- Floor plans with carpet area
- Price list and payment plans (or "request price list" for gated access)
- Location map with distances to key places
- Amenities with real or clearly marked rendered images
- Specifications
- Construction updates with dated photos
- Approvals and RERA details
- Brochure download (after a short form)
- Site visit booking with date and time
- WhatsApp and call buttons always visible
- Walkthrough video or 360° tour
- Home loan partner banks (if applicable)
RERA and Compliance on Your Website
Under the Real Estate (Regulation and Development) Act, 2016, registered projects must display their RERA registration number in advertisements and promotional material, including websites. Good practice for Jaipur projects:
- Show the Rajasthan RERA registration number on every project page and ad landing
- page.
- Link to the project's page on the Rajasthan RERA website.
- Mark rendered images as "artist's impression".
- Keep price, area and possession information accurate and dated.
- Add a clear disclaimer.
We set up these elements; please confirm exact compliance text with your legal advisor.
Turning Visitors Into Site Visits
- Fast-loading pages for mobile ad traffic
- Short forms: name, phone, preferred configuration
- Instant WhatsApp confirmation after enquiry
- Site visit slots shown as a calendar
- Pick-up option for site visits
- Retargeting visitors with Google and Meta ads
- NRI section with time-zone friendly call booking and video tours
Property Listing Websites for Brokers
Brokers need: - Listings for sale and rent with photos and maps - Search filters: locality, budget, BHK, area, furnishing - Quick listing upload from mobile - Featured listings - WhatsApp sharing of each property - Owner and buyer lead management
Connecting Your Website to a Lead CRM
Leads from your website, portals (like 99acres, MagicBricks, Housing.com), Facebook and Google should all land in one CRM with:
- Instant alerts to the assigned salesperson
- Round-robin assignment across the sales team
- Site visit scheduling and reminders
- Follow-up tracking and lead status
- Reports on cost per lead and cost per site visit by source
See our CRM software development company in Jaipur page.
Cost and Timeline
| Project |
Typical cost (INR) |
Timeline |
| Project landing page for ads |
₹15,000 to ₹50,000 |
1 to 2 weeks |
| Full project microsite |
₹40,000 to ₹1,20,000 |
2 to 4 weeks |
| Builder corporate website (multiple projects) |
₹60,000 to ₹2,00,000 |
4 to 8 weeks |
| Broker listing website |
₹50,000 to ₹1,50,000 |
3 to 6 weeks |
| Property portal |
₹3,00,000 and above |
10 weeks and above |
| Real estate CRM |
₹1,50,000 to ₹5,00,000 |
6 to 12 weeks |
Example: A Project Launch on Ajmer Road
Here's a typical launch. (Illustrative example; see internal notes.)
A developer launching 2 and 3 BHK apartments on Ajmer Road planned Google and Meta ads but only had a PDF brochure and an old corporate website.
- Week 1: Built a mobile-first microsite with highlights, floor plans, location map, RERA number and site visit booking.
- Week 2: Connected forms to a CRM with instant WhatsApp confirmations and salespersonalerts. Set up conversion tracking.
- Launch week onward: Ads pointed to configuration-specific landing pages; construction updates added monthly.
The sales team called leads within minutes instead of hours, and the cost per site visit became visible by source.
Mistakes Builders Make Online
- Sending ad traffic to the corporate homepage
- Hiding the RERA number or missing it on landing pages
- Long forms that ask for email, budget and more upfront
- Slow pages with heavy 3D renders
- No follow-up system, so leads wait hours
- Outdated construction photos
Why Choose Hyper Software
- Jaipur team that understands local real estate launches
- Microsites, corporate sites, broker sites and portals
- CRM, WhatsApp and ads tracking from one team
- Fast turnaround for launch deadlines
- Launching a project? Call or WhatsApp +91 9079282750 or visit www.hypersoftware.in.